4 Strategies to Overcome Writer’s Block
Content marketing is an essential factor in achieving one’s B2B marketing goals. In this market, customers look for content that is both entertaining and informative. This makes it that much more challenging for marketers to constantly come up with new content ideas. In fact, studies show that top challenges for B2B marketers include; producing engaging content and producing content consistently. In this article, Joshua Nite discusses four strategies to create quality content when experiencing a case of writer’s block. The first step to overcoming this issue is starting with structure.
Take your complex topic and imagine what your sub-headings should be to discuss the topic. That way, you won’t get hung up on word choice or phrasing and can focus on the key information you want to get across. Once the structure is in place, it will be far easier to fill in the content.”
Don’t let this common frustration dictate your content marketing strategy. Learn how to overcome it with these insightful strategies. If you would like to gain a deeper understanding of content marketing tactics to succeed, take a look at our eBook, 4 Steps to Content Marketing Enlightenment.
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