5 Ways to Turn Customers Into Advocates
Often times, brands pour all of their resources into building their social following. While this is certainly a useful marketing technique, these brands are ignoring another resource to tap into: the customer. Customers have social presences in which they have influence over friends, family and anyone else they are connected with. If you incentivize these customers to promote your marketing initiatives, you will greatly expand your reach. Taylor Nelson suggests five ways to get more customer referrals on social media. One suggestion? Entice them.
If you can entice your customers to share your product or service with their network, you can use the power of social proof to grow your business. To encourage users to provide social proof, offer them an incentive.
Everyone loves a good promotion and there are so many ways to offer them. For example, you can offer a discount on the next purchase or give a free gift with purchase.”
Read the rest of the post for the other four ways and download our free eBook, How to Feed the Content Beast Without Getting Eaten Alive for more social media tips
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