6 Strategies to Break out of Your Content Shell

Posted in Best Practices By Content Curation Marketing On June 16, 2015

Our research shows that 55% of B2B marketers will be increasing their content marketing spend this year. Taking this into account, companies are looking for ways to prevail in such a competitive market. The question at hand is, what classifies content as successful? This infographic, by Julia McCoy, focuses on six key factors for measuring content success. One factor? Content curation.

Most marketers are now utilizing content curation as a key component of their content marketing strategy. 56% of marketers say that quality content is their greatest content marketing challenge. Curation is a top solution for this challenge.”

To learn more about how to share content that will succeed, check out the full infographic. If you would like to gain more in-depth knowledge on best content marketing practices, refer to our eBook, 4 Steps to Content Marketing Enlightenment.