Case Studies Archive
Re-evaluting the Merits of Content Curation

Sara Palmieri, a Senior Marketing Manager for Lenovo, talks about how she is curating
Where will the Washington Post go next?

NPR writes about the state and the future of the media industry in light
Curation in Action: How General Mills promotes Cereals

The New York Times reports on how General Mills have taken a high level
How Content Curation can Help Brands Build Authority

An op-ed in the Guardian discusses how content curation can help improve a brand’s
The Pitfalls of Bad Content Curation Tools

Lin Grensing-Pophal writes in EContentMag about a PR Firm principal’s bad experience with content
Social Selling & Content Curation for Sales

Robert Kavanaugh writes and has a short video on content curation’s role, not for
How Content Curation powers Data Publishing

Content Matters, LLC writes about curation from a data scientist perspective about how curation
9 Examples of Social Content Curation Sites

TopRank has compiled a list of 9 examples of social content curation sites. Unlike
Navigating the Complexities of Fair-Use & Copyright

HubSpot writes about some of the complexities about fair use and copyright online these
Content Curation’s Role in Lead Nurturing

Jon Miller of Marketo talks about the marketing needs for content as a part