Content Curators Are The New Superheros Of The Web
Posted in Trends By Content Curation Marketing On April 16, 2012
Steve Rosenbaum, author of Curation Nation, has an interesting take on curators — they are the superheroes who come to the rescue of consumers who get too much content online.
It’s real work, and requires a tireless commitment to being engaged and ready to rebroadcast timely material. While there may be an economic benefit for being a “thought leader” and “trusted curator,” it’s not going to happen overnight. Which is to say, being a superhero is often a thankless job.