Content Marketing Tactics - 27 of the Best
While strategy and planning are always top of mind for marketers - let’s not forgoet the tactics that work. Heidi Cohen has created 27 B2B Content Marketing Tactics based on 2014 B2B Content Marketing Trends compiled by Content Marketing Institute and MarketingProfs.
We cannot forget, as content marketers that content is not limited to just blogs and writing.
While it’s easy to keep using the same proven content marketing formats and promotions year after year, the problem is that this approach can cause you to loose ground to newer, more nimble players.
Social media has made the top of the list (this is excluding blogs) while gamifcation is at the bottom. Is that because gamifcation is harder to implement while social is at your finger tips? Have you found a way to create content, using gamification easily and simply? We’d love to hear from you. Post a comment with your example.
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