Demand Better Curation
Posted in Curation 101 By Content Curation Marketing
Rob Walker explains how the Tumblr founder and CEO has divided the site’s community into three categories: “creators” (those “who post their own photographs, original writing and so on”), “curators” (“who cull, heart and reblog the best of this material for the benefit of the biggest group”) and “consumers” (who… well, consume).
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