Quality Content for the SEO Win
A new study by Ascend2 finds 57 percent of marketers found high quality content creation to be the most effective tactic when it comes to search engine optimization. Creating high quality content, however, was also found to be the most difficult SEO method by 47 percent of marketers.
It may be difficult, but creating quality content isn’t preventing marketers from achieving their top objectives—lead generation and website traffic—likely due to the fact that it does prove effective when executed.
Limited budget and lack of skilled storytellers can be obstacles to creating high quality content. Before you starting spending, map out your content marketing strategy and decide how to best allocate your budget - keeping quality creation and SEO marketing in mind.
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