Run Your Content Creation Operation Like A Museum
Posted in Best Practices By Content Curation Marketing On May 21, 2013
Content curation is often described as a product of the Digital Age, but earlier forms of news aggregation were already being practiced in the early 90s. In this article, Jonathan quotes industry thought leaders on how they run their content curation strategies.
To be a good content curator, you must think like a museum curator, observers noted. Marketers need to assemble collections of uncommon pieces that will resonate with their audiences.