SEO Misconceptions That Just Won’t Die
Content marketing success requires a thorough understanding of search engine optimization(SEO). However, there are many misconceptions about SEO that simply won’t go away. Charles Dearing of Patient Sites succinctly reviews 4 of these misconceptions in a recent blog post.
- Meta tags and descriptions are important for search engines.
- If you don’t use enough keywords, your content will not be found online.
- Focusing on high search volume keywords will help achieve success.
- Having a good amount of links will boost your rankings.
There is certainly some truth to each of these misconceptions. For example, posting your content on an off-site property that is highly valued by Google could be very valuable to your own site if you’ve placed a contextually relevant and valuable link in that post. (e.g., Curata recently featured a guest post by Andy Crestodina, Choosing the Best Blog Topic, with a link to Andy’s own blog)
Do read more of the details in Charles’ post below to ensure you’re up to speed on the real story behind these four misconceptions.
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