Two Ways Curation can help with Social Marketing Failure

Similar to having your content in the right place at the right time (like Oreo during the Superbowl), creating an integrated experience is a great way to keep an engaged audience.  A combination of online, TV and live-response social media curating allows a level of real-time, content-driven interaction with the potential to truly excite audiences. Shark Week had a unique curation technique.

Read original article at curata.com…

To read more about the benefits of content curation, and how other’s have thought about it’s ROI, you may be interested in the eBook
The Open and Shut Case for Content Curation