27 Tips to Get out of a Content Creation Rut
Are you feeling the pressure to consistently create new content? According to our recent business blogging survey, 91% of leading business bloggers are publishing content weekly or more often. To keep up with this level of frequency, content marketers need to have a set plan in place for creating new blog post ideas. Aaron Agius suggests 27 different strategies to brainstorm ideas that will help fill up your editorial calendar. One tip? Interview your target readers.
Use an interview to uncover their challenges, questions and knowledge gaps. Not only is it great fodder for blog topics, but you’ll gain deeper insight into the mind of your audience, which will strengthen your overall positioning and voice in the new content you produce.”
The content creation process can sometimes be stressful and surveying your target audience can help give insight on what content to create next. If you are looking for more ideas, be sure to read the rest of Agius’ 26 tips. For more information on content creation, check out our eBook, How to Feed the Content Beast.
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