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Insights Into the Hot Trend of Social Media Content Curation

• Curata Arrives on iPhone, iPad and Android for On-the-Go Marketers Announced by Special Guest at 2012 User Conference  
• Curata Hosts Fourth Annual User Conference in Cambridge, MA  
• 5 Reasons Content Curation Needs a Human Touch  
• B2B Marketing Trends 2012 Survey - Fill it out and be entered to win an IPad!  
• Content Marketing: Funnel Leads and Curation Usage Poll Results  
• 3 Tips for More Buyer-Focused Content Marketing  
• Content Curation using Pinterest  
• Upcoming Webinar - Content Marketing: From Creation to Curation  
• Content Curation & Joomla - A Starter Guide  
• Content Marketing through Email Newsletters  

All Articles

1. Do Web Portals Have A Future? Explore Twist Image (Feb 22 2010) Something big happened in the Digital Marketing landscape last week. In case you missed it, on Wednesday, February 17th, 2010, Compete announced that Facebook surged passed Yahoo! as the number two most popular website in the U.S. (Read Full Article)

   Comment Mentions:   Digital Marketing

2. Gina Blednyh Interview: How Social Media Will Make You A Better ... Explore I Heart Technical Writing (Feb 22 2010) Many writers (I think Kristina Halvorson might've been the first) have described a new role: the content curator, who aggregates all of the content, filters it, and sends it out using a variety of media. Anne Gentle, in Conversation and ... (Read Full Article)

   Comment Mentions:   Social Media   Brian Solis   Anne Gentle

3. The Power of Influence: In Building Communities, Marketers Can ... Explore The Power of Influence (Feb 22 2010) "Imaginative, curious, expressive and definitely not shy" is how Sally Grimes, VP of marketing, defines them. "They're mostly designers." The company sees its role as a curator, a connector of the thousands of groups on Flickr, ... (Read Full Article)

   Comment Mentions:   Blog   Social Platform

4. What If Giving Up Your Brand Really Means Giving Up? - Advertising ... Explore Advertising Age (Feb 22 2010) ... publishers - a position in which brands have an opportunity to enlist the editorial expertise of journalists and other credible sources who help guide and shape content curation into something that is actually relevant and meaningful. ... Interesting that only Matt-VideoEgg, the last commenter above, really spoke to what Jonathan is suggesting, that so-called "social marketing" is just a fad, an experiment by consumers in a new space online, like Second Life is. ... (Read Full Article)

   Comment Mentions:   David Ogilvy   Content Curation   Curation

5. Macmillan Launches Wikipedia Of Textbooks: DynamicBooks Explore Business Insider (Feb 22 2010) Big-time textbook publisher Macmillan is introducing new software called DynamicBooks, which will let college professors curate e-books for their own courses. They can add paragraphs, bring in extra sources, links, and updates -- without having to consult with the original author. Read the rest of this story »See Also:Google Books Judge: "Too Much To Digest," Decision To ComeHey, John Sargent, CEO of Macmillan Books, Screw You!Book Wars: Amazon Retaliates Against Publisher Over eBook Pricing, Pulls Books From Shelves (Read Full Article)

   Comment Mentions:   New York Times

6. Clever AP knows Facebook can become the web's newspaper — Danny ... Explore dannywhatmough.com (Feb 21 2010) Another blog on digital PR, marketing, tech, social media & stuff ... As Steve Rubel says: “The AP is now changing the game for news by not only going where attention spirals are taking us but by also using their content to curate a conversation there and – above all build relationships.” Monetisation is certainly an issue, but if AP can build up a significant user base on Facebook, the money will come. As the power of Google News dimishes, can Facebook take over as the ... (Read Full Article)

   Comment Mentions:   Steve Rubel   Blog

7. AP is Visionary: They See a "Siteless Web" - The Steve Rubel ... Explore The Steve Rubel Lifestream (Feb 21 2010) The AP is now changing the game for news by not only going where attention spirals are taking us but by also using their content to curate a conversation on Facebook and - above all - build relationships. ... Even though you could create a remarkably efficient news gathering and publishing network using social media, where's the point of purchase? How does being on Facebook benefit AP the business? AP is not a blogger who writes for free hoping to influence a conversation ... (Read Full Article)

   Comment Mentions:   New York Times   Associated Press   Danny Sullivan

8. A perspective on Content Curation, Content Costs and Consumer Engagement from Anna Seave | Dan McCarthy's ViralHousingFix Explore Dan McCarthy's ViralHousingFix (Feb 20 2010) Seave’s thought a lot about content, cost, quality and digital. Media brands can create increased loyalty with their readers, she believes, by enriching their experience of content. A key element of that is curation, Seave explains. (Read Full Article)

   Comment Mentions:   Steve Rosenbaum   Content Curation   Curation

9. The Role Of Curation In Journalism | Techdirt Explore Techdirt. (Feb 19 2010) Now, this is interesting in a few respects. First, many "reporters" today don't really do what is described as reporting above. That is, they often do try to take wire copy or stories that were written elsewhere, and go through the wasted process of "re-reporting" them just to pretend it's a new and unique story for that publication. In many ways, this is a waste of resources. What would be better is if they actually encouraged #3 above -- let a "curator" handle that sort of news. (Read Full Article)

   Comment Mentions:   Curation

10. Will social media eat itself? « Bbh Labs Explore BBH Labs (Feb 19 2010) There's so much information out there, how can I curate it in a way that it becomes easily disgestible? That's where things like twitter lists come in, local trending topics, google buzz (maybe!) - usefulness - what's the point in a ... (Read Full Article)

    Comment Mentions:   Social Media   America   Obama

11. Curation: The End of Content Aggregation As We Know It Explore eMedia Vitals (Feb 19 2010) When it comes to the problems plaguing digital publishers, a museum is the last place one would think to look for solutions. However, there is a growing movement asserting that journalists and museum curators have more in common than meets the eye. After all, museum curators, like journalists, are often tasked with condensing complicated subjects into easily digestible and enjoyable exhibits. (Read Full Article)

    Comment Mentions:   Content Curation   Curation

12. Bernard Salt’s tips on what it takes to become a thought leader Explore Thought Leadership (Feb 18 2010) Bernard Salt is Australia’s pre-eminent thought leader on consumer and demographic trends and represents KPMG at conferences around the globe to share his insights. Here he shares his views on what it takes to become a thought leader and some valuable tips on how to get there. Even though I have researched thought leadership for years and have written a book on [...] (Read Full Article)

    Comment Mentions:   Australia   Thought Leadership

13. On Old-School Web Content Curation Explore Social Mallard (Feb 18 2010) There’s been a lot of talk over the past few months (and really, years) about how content curation is the next wave of social media. The reasoning goes that with the massive rise in new information channels spewing a flood of content at consumers, we’re teetering in the midst of an attention crash of sorts. (Read Full Article)

    Comment Mentions:   Alltop   Content Curation   Curation

14. Social Content Curation, Facebook and Click-Throughs Explore Dan McCarthy's ViralHousingFix (Feb 18 2010) An underlying premise of social networking is the authenticity and credibility of your social graph. When people who you have networked with digitally recommend information, experience or products, you are likely to lend their recommendations more credibility than someone you don’t know. Facebook and Twitter make this kind of socially-curated content sharing incredibly convenient to do. (Read Full Article)

    Comment Mentions:   Content Curation   Curation   Blog

15. Curating the Best of the Web: Video Explore Technology (Feb 18 2010) The Internet is awash in content — and a whole lot of it is junk, spam or inane status updates. How do you begin to navigate through the zillions of news articles, Web sites, tweets and other stuff online to find content that matters to you? You need digital curators. These are the online equivalents of the extremely savvy, clued-in friends you always turn to for new new music, and who always get an invite to your cocktail party because you know they’ve got something interesting to talk about or show off. (Read Full Article)

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16. The Content Strategist as Digital Curator Explore A List Apart (Feb 18 2010) The term “curate” is the interactive world’s new buzzword. During content creation and governance discussions, client pitches and creative brainstorms, I've watched this word gain traction at almost warp speed. As a transplant from museums and libraries into interactive media, I can't help but ask what is it about this word that deserves redefinition for the web? (Read Full Article)

    Comment Mentions:   Huffington Post   CMS   Erin Scime

17. OMS Q&A #3 Explore HiveFire on Content Curation (Feb 16 2010) OMS Q&A; #3 Question: "Wouldn't you need an established brand for say Twitter to work in a B2B environment?" (Read Full Article)

    Comment Mentions:   Content Curation   Curation

18. OMS Q&A #2 Explore HiveFire on Content Curation (Feb 16 2010) OMS Q&A; #2 Question: "What are tools for organizing content online non-manually" (Read Full Article)

    Comment Mentions:   Content Curation   Curation

19. OMS Q&A #1 Explore HiveFire on Content Curation (Feb 16 2010) OMS Q&A; #1 Question: "Working for a non-profit I want to establish great credibility. Would it not be advisable to have a credible "competitor" as a fan on my Facebook page?" (Read Full Article)

    Comment

20. The Cure for Content Marketing: Curation | HiveFire | Online ... Explore Online Marketing Connect (Feb 15 2010) Content marketing is a win-win. It's valuable, it work's and it's not going away. The only problem is that soon everyone will be at this block party. So how do you over come this? Content curation. Your brand curates the most relevant ... (Read Full Article)

    Comment Mentions:   Digg   Pawan Deshpande   Content Curation

21. Seth Godin: Mark Cuban Is Completely Wrong About Aggregators Explore Business Insider (Feb 15 2010) "We don't have an information shortage, we have an attention shortage" says Godin. "There's always someone who's going to supply you with information that you're going to curate. The Guggenheim doesn't have a shortage of art. They don't pay you to hang painting for a show, in fact you have to pay for the insurance. Why? Because the Guggenheim is doing a service to the person who's in the museum and the artist who's being displayed." As Godin sees the world, power is shifting from content makers to content curators -- and that ... (Read Full Article)

    Comment Mentions:   Steve Rosenbaum   News   MTV UNfiltered

22. Rock, Paper, Shotgun, And Why We Need To Make Publications Into ... Explore is transmuting tea into gold (Feb 15 2010) Magazines curate content for readers. Which is, of course, a lesser feature of news blogs and RSS feeds. They are an attempt at a different kind of curation, one that is similar to, but more fragmentary than, the kind magazines offered .... The social media sites deliberately aim to be some of the most central zones, albeit they tend to end up feeling repetitive and watered-down as a result. An editorial driven community site like RPS, Ars Technica or even Something Awful ... (Read Full Article)

    Comment Mentions:   Guardian   RSS   Peter Kirwan

23. Content vs. Aggregation vs. Curation Explore Abnormal Returns (Feb 14 2010) The discussion surrounding the merits of so-called web aggregators went to another level this week as some Internet heavies weighed in on the debate We first discussed the nature of content curation in piece entitled: Creating order out of aggregation. This provides some useful background on this debate. (Read Full Article)

    Comment Mentions:   Huffington Post   Steve Rosenbaum   Washington Post

24. Curation Station hopes to streamline businesses’ use of social media Explore Finance and Commerce (Feb 14 2010) Updated: Could there be an “easy button” for managing the sheer plethora of social media content? Local developers of a new Web-based tool believe they have come up with one that will make the lives of corporate marketers and public affairs executives much easier. Launched in late January, Curation Station LLC aims to automate the process of gathering and distributing social media content whether it is blogs, online video and audio, photos, Twitter feeds or just plain old news. Curation Station — the product and the company share the same name — was founded by some employees at Hello Viking, a Minneapolis ... (Read Full Article)

    Comment Mentions:   America   Minnesota   Minneapolis

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