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Feed the Content Beast eBook
How to Feed the Content Beast (without getting eaten alive)
Download this great resource to learn some new tips and tricks on optimizing your content, curated or original. Foreword by Ann Handley of MarketingProfs.
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The end of PR, as we know it.
Home - The CIPR Conversation (Aug 3 2012) Industry Trends
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An interesting take on where PR is headed and how content curation plays a role.
So gazing at my crystal ball I can see that future PR will be more about assessing, evaluating and sharing existing content, than creating new one, as well as learning new skills and introducing new experts, preferably young and creative talents with a strong digital background or partnerships.
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