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Feed the Content Beast eBook
How to Feed the Content Beast (without getting eaten alive)
Download this great resource to learn some new tips and tricks on optimizing your content, curated or original. Foreword by Ann Handley of MarketingProfs.
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Topics Mentioned
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Content Curation vs. Thought Leadership: What’s the Difference? « B2B Marketing POSTs by Laura Ramos
B2B Marketing POSTs by Laura Ramos (Aug 27 2012) Industry & Business News , Tips & Best Practices
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Blog post discussing the differences between curating content and how it affects thought leadership.
This is an important lesson for B2B marketers to learn: content curation is not a substitute for an interesting or provocative point of view.
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