1. Feed the Content Beast eBook

    How to Feed the Content Beast (without getting eaten alive)

    Download this great resource to learn some new tips and tricks on optimizing your content, curated or original. Foreword by Ann Handley of MarketingProfs.

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  1. Transform Your Agency into a Content-Focused Newsroom in 60 Days

    contentmarketinginstitute.com (Oct 11 2012)

    1. Advice on how struggling old-world agencies can quickly pivot to focus on content and editorial needs of their customers:

      Your brand narrative simply isn’t enough — customers want information. They want justification. They want value. They want proof.  And brands must sustain the ability to deliver on these needs every day. 

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