Recent trends in 2013 Content Marketing & the Next Phase
A guest article on CMO.com from Curata about their recent B2B marketing trends survey that highlights the prevalent use of content marketing online, and the growing success of curation a strategy. One interesting finding from the article:
Forty-three percent of content curators are measuring their content curation programs, and 32 percent of those curators have been successfully curating for more than two years.