Content Curation Defined as Next Level of B2B Content Marketing by HiveFire

Quotes

1. “ Important to clarify is that we at HiveFire are not advocating the complete replacement of content creation efforts via curation, Today's smartest B2B marketers know there is simply too much content available to process manually -- this means finding a solution for automating efforts -- the solution is curation. ”

   By Taariq Lewis

Entities Mentioned

• Cambridge
• Content Curation
• HiveFire
• Taariq Lewis
• Content Marketing
• Curation

1. Those familiar with Google Reader or a similar feed reader may already be partially aware of what is meant by content curation. Feed readers aggregate syndicated content such as blog posts, news headlines and podcasts into a single view for the ease of readers. Curation, instead of simple aggregation, adds an editorial component to the content being shared. (Read Full Article)

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