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Quotes
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“ Today's data proves what we've long believed to be true: content marketing is difficult for B2B marketers to embrace due to misperceptions that it is a resource drain, but once put in place, they find it to be very effective. ”
By Richard Turcott
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Topics Mentioned
- Content Marketing
- Curata
- HiveFire
- B2B marketing
- Cambridge
- CMO
- Marketwire
- Richard Turcott
- Thought Leadership
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