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Does Content Curation Have a Role in Thought Leadership?
EzineArticles Submission (Aug 20 2011) Marketing
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Can someone who curates content be a thought leader? A content curator by the way is someone or a company that discovers, organizes, and shares relevant content on a topic, sector or theme. I've always maintained that content curation doesn't equate to thought leadership (TL). Why? Because to be a TL necessitates generating original, new content or insights that address your markets' issues or challenges. By doing this you display your depth of expertise on a topic or a business sector and become the go to expert in that space. (Read Full Article)
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