You Have Questions…We Have Answers: Future M’s Minute to Win It Curation Edition

Curata on Content Curation (Sep 8 2011) Marketing

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   Content curation is a hot topic at the moment.  Blogs and Twitter feeds are exploding with discussion about this up-and-coming way to find, organize and share content to support marketing objectives. It seems that everyone in the marketing space is talking about it.  What is curation exactly?  What is the best way to use it?  These and similar questions overload message boards, and now is the chance to get the answers.

   
   During Future M, a community-driven, week-long series of events where the freshest thinkers in marketing, media and technology will discuss what the future holds, it seems only appropriate that content curation be top of mind.  Come September 15th, the Hill Holliday office will be turned into a real live Minute to Win It Curation Edition competition hosted by the team here at HiveFire.  The show will feature experts from the local marketing community—including Pawan Deshpande (HiveFire CEO), Mike Dyer (Hill Holliday Senior Vice President and Co-Director of Content) and Chuck Eberl (Connance CMO)—answering questions every new content curator wants to know.  The event is a play off of the popular TV game show and the contestants will race against a 60 second clock to answer YOUR questions.  The experts will compete alongside a lucky audience contestant selected from the attendees at the event.  Marketing Profs' managing editor Matt Grant will emcee the evening, and the Boston Globe’s assistant business editor, Michael Warshaw will judge the contestants after each round to determine who the top expert is.

   
    It will be fast, fun and best of all, teach you all you need to know about content curation, but in order to make this fantastic event happen, we need some help.  What questions do you have for the experts?  Is there something you have been wondering about content curation?  Do you want to try to stump the panel?  Whatever your motives are, we want to hear from you!   You can comment on this blog below with your questions or tweet @getcurata using #M2WCurata.   Here’s your chance to finally get in on the curation discussion and have your question answered at the event. 

   You can register for the event here: Minute 2 Win It Curation Edition

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