3 Ways Financial Professionals Are Creating Differentiation With Curated

InvestmentPal Blog (Aug 22 2011) Marketing , Social Media

1. When developing a content marketing strategy, two key considerations are differentiation and time. A strategy focused entirely on content creation results in greater differentiation but requires time. To achieve the desired contact frequency with clients and prospects, many financial professionals are complementing content creation with content curation. Does marketing with curated content reduce differentiation? (Read Full Article)

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