2. Feed the Content Beast eBook

    How to Feed the Content Beast (without getting eaten alive)

    Download this great resource to learn some new tips and tricks on optimizing your content, curated or original. Foreword by Ann Handley of MarketingProfs.

    Download now >>

     

  3. Quotes

    1. “ Publishing is a lot harder than it looks ”

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  1. Curating content is no substitute for a proper content plan

    snid.eu (Jan 31 2012)

    1. Curating content is no substitute for a proper content plan

      Unique content takes more out of the business because it gives more back to the business. (Well, it should do). If I wanted to be a content purist, I’d say that content curation is the equivalent of me turning up to a bake off with a shop bought cake and saying “Look! I baked a cake.” Nobody’s impressed (or fooled) by me pretending I’m a cake expert having never broken an egg.

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