Articles from Doug Spear

1-8 of 8
Categories:
Areas of Interest: Marketing, Newspapers, Science, Social Media

  1. OMS Q&A #3

    Explore Article Content Curation Marketing (Feb 16 2010) Marketing , Social Media

    OMS Q&A; #3 Question: "Wouldn't you need an established brand for say Twitter to work in a B2B environment?" (Read Full Article)

    Comment on Article Mentions:   Content Curation   Curation

  2. OMS Q&A #2

    Explore Article Content Curation Marketing (Feb 16 2010) Marketing

    OMS Q&A; #2 Question: "What are tools for organizing content online non-manually" (Read Full Article)

    Comment on Article Mentions:   Content Curation   Curation

  3. OMS Q&A #1

    Explore Article Content Curation Marketing (Feb 16 2010)

    OMS Q&A; #1 Question: "Working for a non-profit I want to establish great credibility. Would it not be advisable to have a credible "competitor" as a fan on my Facebook page?" (Read Full Article)

    Comment on Article

  4. Everyone Curates; It's Your Commitment That Counts

    Explore Article Content Curation Marketing (Feb 12 2010) Marketing

    You may not realize it, but everything you do and everything you think comes down to curation. Our minds are programmed to do it; it’s how we survive and thrive. Making basic decisions like which restaurant to eat at or what pair of shoes to buy can be fun, and people enjoy the process of searching and picking, absorbing and critiquing. Well I’m here to tell you that curating content can be fun too; it’s just a matter of knowing what you want and being determined to get it. (Read Full Article)

    Comment on Article Mentions:   Content Curation   Curation

  5. Google Buzz: Content Curation for the Masses

    Explore Article Content Curation Marketing (Feb 11 2010) Marketing

    On Tuesday, Google announced the release of its newest tool for the content curator: Google Buzz. Buzz allows users to share their best information, opinions and dialogues with friends through Gmail. While sites like Twitter are great engines for information sharing, Buzz helps individuals find the right information, integrate and automatically share that content with friends. Buzz also automatically syndicates content sourced through Blogger, Google Reader, Picasa and other tools. (Read Full Article)

    Comment on Article Mentions:   Content Curation   Curation

  6. The Social Media Strategy

    Explore Article Content Curation Marketing (Feb 10 2010) Marketing , Social Media

    For many of us, social media is a blessing - guiding us toward the answers we seek by shortening search times, summarizing the big pictures and offering up quick analysis. As individuals, social media has allowed us to develop an online identity and share our views to an audience size that has typically been reserved for the rich and famous. But for businesses, social media can cripple communication efforts. In his article The Information Divide: The Socialization of News, Brian Solis stresses that information moves with or without businesses. Business communicators often have to choose between being accurate or immediate ... (Read Full Article)

    Comment on Article

  7. Validating PR Communication with Industry Education

    Explore Article Content Curation Marketing (Feb 9 2010) Marketing , Social Media

    Education supports communication. Wouldn't it be nice to receive a Press Release with all the relevant news, discussion, information and resources available to support the story? Recent business trends toward social media and inbound marketing show us that a company voice is no longer solely owned by that company. As marketers, we need to own the discussion, offering readers the sources behind our products, the communication around our brands, and the education surrounding our market. (Read Full Article)

    Comment on Article Mentions:   inbound marketing

  8. The age old acronym "R&R"

    Explore Article Content Curation Marketing (Feb 4 2010) Marketing

    We all need Rest and Relaxation: It’s why we work hard; it’s our free time to collect and enjoy ourselves – to unwind. Real R&R; comes with the satisfaction of knowing that you’ve done your homework; that you have earned your vacation. It is here that a new type of R&R;: Relevance and Recurrence brings paralleled contentment to marketers by providing them with some needed time off. (Read Full Article)

    Comment on Article Mentions:   Content Curation   inbound marketing   Curation

1-8 of 8
HomeAll ArticlesEntitiesQuotesComments Login Register Powered by HiveFire