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  2. Topics in the News

    (2 articles) Content Marketing

    (1 articles) B2B marketing

  3. Popular Articles

    7 Tips for Diving into Content Marketing

    5 Actionable Tactics for More Efficient Content Marketing

  1. Content Curation Marketing Today


  2. Articles from Heidi Cohen

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    1. 5 Actionable Tactics for More Efficient Content Marketing

      Explore contentmarketinginstitute.com (Nov 2 2011)

      Here are 5 actionable suggestions to help you efficiently manage the time it takes to produce great content for your B2B marketing campaigns. (Read Full Article)

      Comment Mentions:   Content Marketing   B2B marketing

    2. 7 Tips for Diving into Content Marketing

      Explore contentmarketinginstitute.com (Aug 3 2011) Marketing

      Small and medium-sized businesses tend to be challenged when it comes to content marketing. They often have a more limited headcount and fewer resources available to augment marketing that’s not directly linked to sales and promotions. While practical, this can be shortsighted because it overlooks how content can support the purchase process. (Read Full Article)

      Comment Mentions:   Content Marketing

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