Articles mentioning both Clay Shirky and Content Marketing

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Areas of Interest: Marketing, Newspapers, Science, Search, Social Media

  1. CW Bulletin Papacosta

    Explore Article iabc.com (May 6 2011) Marketing , Search

    ...on, and it’s becoming more and more difficult to make sense of it. As New York University professor Clay Shirky has famously stated: "It's not information overload. It's filter failure.” Stated simply, content c......t. Content Curation David Meerman Scott looks at the various ways organizations can curate content. Content Marketing: Definitions of curation and context Several experts provide their definitions of content curation ... (Read Full Article)

    Comment on Article Mentions:   Rohit Bhargava   David Meerman Scott   Ogilvy

  2. Content Curation versus Content Creation

    Explore Article invisibleinkdigital.com (Nov 29 2010) Marketing , Social Media

    Content Curation versus Content Creation we should tailor any content marketing strategy to our end goals. Ideally you should be using content curation (if appropriate) to augment......realize that it isn’t just about information seeking, it’s also about synchronizing a community.” – Clay Shirky It’s never been easier to curate content and to share it, but in doing so begs the questions are ... (Read Full Article)

    Comment on Article Mentions:   Clay Shirky   Content Curation   Content Marketing

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