1. About Brand Building

    The overall process of developing a brand, from identification of the opportunity, assessment of the business landscape, visioning, creation of the look, roll-out and long-term brand management strategies.

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  2. Brand Building

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    1. Mentioned In 3 Articles

    2. HiveFire Unveils Best Practices for Brands-as-Publishers

      Explore thepressreleasewire.com (Jun 3 2011) Marketing

      ...Brands-as-Publishers in Marketing's Brave ... use content marketing and content curation for online brand building and ... HiveFire provides easy-to-use marketing solutions for content curation and ...www.thepressr... (Read Full Article)

      Comment Mentions:   Content Curation   Content Marketing   Curation

    3. HiveFire Unveils Best Practices for Brands-as-Publishers in ...

      Explore Yahoo! Finance (May 24 2011) Marketing

      ... marketing and content curation for online brand building and audience engagement. As part of its ongoing efforts to educate marketers on best practices ...f... (Read Full Article)

      Comment Mentions:   Cambridge   Content Curation   Content Marketing

    4. Changing Roles, Rules for Marketers-as-Publishers to be Explored by Content Marketing Thought Leader & HiveFire Ceo ...

      Explore Yahoo! Finance (Mar 7 2011) Marketing

      ...relationships, content marketing solution provider HiveFire will give voice to the future of online brand building at this year's SXSW Interactive Festival. Brave New World: Debating Brands' Role as ... Changing Ro... (Read Full Article)

      Comment Mentions:   Huffington Post   AOL   Cambridge

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