1. Content Curation Marketing Today


  2. Forrester Research

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    1. Mentioned In 8 Articles

    2. The Coming Age of Curation

      Explore CRM Buyer (Jul 20 2011)

      The Coming Age of Curation ...Object.'" Karen Quintos, CMO of Dell, speaking in New York City presented the results of a study by Forrester Research that it commissioned titled, "Listening and Engaging in the Digital Marketing Age." According to th... (Read Full Article)

      Comment Mentions:   CRM   Forrester Research   Curation

    3. Does content curation have a place at the thought leadership table?

      Explore Thought Leadership (Jul 11 2011) Marketing

      ...efire. Jessie sent this in response to another definition I shared on this blog from Jeff Ernst at Forrester. This is what Jessie had to say: Thanks for sharing! We’ve got one we like to use as well from a co... (Read Full Article)

      Comment Mentions:   Forrester Research   HiveFire   Content Curation

    4. Another great definition of thought leadership

      Explore Thought Leadership (Jul 8 2011)

      ...eld. Here is one of the better definitions I have seen. It comes from Jeff Ernst. Jeff is with Forrester. He serves CMO & Marketing Leadership Professionals. He is an expert across all things marketing w... (Read Full Article)

      Comment Mentions:   Forrester Research   Thought Leadership

    5. Digital Marketing’s Midyear Reality Check | CMO.com

      Explore CMO.com (Jun 15 2011)

      ...n-based services] is an area most major tech companies are investing heavily in.” Elizabeth Shaw, a Forrester analyst, told CMO.com that she also sees augmented reality slowly becoming part of the mobile equat... (Read Full Article)

      Comment Mentions:   China   Forrester Research   Japan

    6. This Week in Social Media

      Explore Apple (Dec 24 2010) Search , Social Media

      This Week in Social Media ...ed a Future Shake to Wash it Down? Guests: Jon Olinto, Co-Owner, b.good and Doug Williams, Analyst, Forrester Find out Thursday October 7th as PJA Radio hosts a live broadcast at Venture Café in Kendall Square... (Read Full Article)

      Comment Mentions:   Starbucks   Social Media   Digital Marketing

    7. Creation vs. Curation | Tech PR Gems - Topaz Partners Social Media ...

      Explore techprgems.com (Oct 1 2010) Social Media

      ... to the statistics in the Forrester report, indicating that social media content creation has plateaued, even though it may seem to man......Hoosear, the topic of creation vs. curation arose while we discussed the results of a study done by Forrester Research, which concluded that social media content creation has plateaued. This led to a discussion in whic... (Read Full Article)

      Comment Mentions:   New York Times   AOL   Forrester Research

    8. @Kiffets Voice » Why is Personalizing News Hard? Maybe we don't know how amazingly possible it is?

      Explore Kiffets Voice (Aug 24 2010) Social Media

      ... a proxy question is how many people use RSS readers since RSS users select their own feeds. A 2008 Forrester report pegs RSS usage at 11%. But, much has changed since 2008. More people are reading news onlin... (Read Full Article)

      Comment Mentions:   RSS   Forrester Research   Blog

    9. Innovation and the future of the ad agency | Mike Parsons

      Explore Mike Parsons (Mar 22 2010)

      ...nds need to do but a shift towards ‘how’ to deliver it. And clients want it delivered – in a recent Forrester study, 93% of senior business executives cited innovation as a top strategic priority. The perspira... (Read Full Article)

      Comment Mentions:   New York   Forrester Research   London

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