1. About NBC

    The National Broadcasting Company (NBC) is an American television network headquartered in the GE Building in New York City's Rockefeller Center. It is sometimes referred to as the Peacock Network due to its stylized peacock logo.

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    Formed in 1926 by RCA, control of NBC passed to GE in 1986 following GE's $6.4 billion purchase of RCA. Since this acquisition, the chief executive of NBC (now NBC Universal) was Bob Wright, until he retired, giving his job to Jeff Zucker.

    It was estimated in 2003 that NBC is viewable by just over 97 percent of all households, reaching 103,624,370 viewers in the United States. NBC has 10 owned-and-operated stations and nearly 200 affiliates in the United States and its possessions.

    The network is currently a part of the media company NBC Universal, a unit of General Electric (GE) and Vivendi.

  1. Content Curation Marketing Today


    1. Mentioned In 7 Articles

    2. Curation Nation: The Rise of Content Entrepreneurs (Part 1)

      Explore Snapcat (Aug 20 2011)

      ...eing essential. “MTV fine-cut the network business in a sense, cable took what was a network, i.e., NBC, which would have kid’s programming,women’s programming, adult programming, late-night comedy all d... (Read Full Article)

      Comment Mentions:   Rupert Murdoch   AOL   Boston

    3. Curation Nation: The Rise of Content Entrepreneurs (Part 1)

      Explore Future of Media (Aug 17 2011)

      ...ng essential. “MTV fine-cut the network business in a sense, cable took what was a network, i.e., NBC, which would have kid’s programming,women’s programming, adult programming, late-night comedy al... (Read Full Article)

      Comment Mentions:   Rupert Murdoch   AOL   Boston

    4. Must-See TV for Content Marketers, SXSW Panel Video

      Explore Curata on Content Curation (May 24 2011)

      Must-See TV for Content Marketers, SXSW Panel Video No, we’re not talking about the latest Thursday night line-up on NBC or a new reality show challenging marketers to daring tasks. The TV we’re talking about is the tips... (Read Full Article)

      Comment Mentions:   NBC   Pawan Deshpande   Joe Pulizzi

    5. Content Curation: The Big Boulder in the Digital River

      Explore Gerson Lehrman Group (Apr 26 2011)

      ...be sprang to prominence on the back of a sketch, Lazy Sunday, that was recorded from a broadcast of NBC's Saturday Night Live, setting the stage for the explosive growth ...and more » Big news in the ent... (Read Full Article)

      Comment Mentions:   NBC   Seth Godin   Content Curation

    6. Chapter 1 Review of Curation Nation by Steven Rosenbaum

      Explore Tiffany Dow (Mar 6 2011)

      Chapter 1 Review of Curation Nation by Steven Rosenbaum ...e – now EVERYONE has a voice and can amplify speech. GATEKEEPING is gone! You don’t have to rely on NBC news to show you a brawl that broke out in city hall because Joe Smith was probably there with his ... (Read Full Article)

      Comment Mentions:   ABC   NBC   Content Curation

    7. The Golden Age of Content « Burst Media Company Blog

      Explore Burst Media Company Blog (Dec 5 2010)

      ... hope to find. In the Curation Nation, the genius will surface. And we’ll all forget why we watched NBC in the first place.” Actually, people probably forgot why they watched NBC a long time ago, hence the virtues of new media that they perceived and embraced at the very begin... (Read Full Article)

      Comment Mentions:   NBC   Hollywood   Bob Garfield

    8. Content Is No Longer King: Curation Is King

      Explore magnify.net (Jun 18 2010)

      ... end of the funnel. Articles in the New York Times. Movies from Miramax. Thursday night comedy from NBC. Books published by Simon and Schuster. Creative folks wrote pitches, treatments, sample chapters, ... (Read Full Article)

      Comment Mentions:   Huffington Post   New York Times   NBC

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