1. Content Curation Marketing Today


  2. ROI

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    1. Mentioned In 14 Articles

    2. 7 Back-to-School Must-Reads for the Business Bookworm

      Explore MarketingProfs Daily Fix (Aug 16 2011)

      ...ommunities * Return on Investment You may keep hearing that social media is free or there isn’t any ROI in social media, Paul and Eric debunk both of these myths and with a lot of B2B examples! 5. Measur... (Read Full Article)

      Comment Mentions:   Starbucks   Social Media   ROI

    3. Fact: Content Curation Improves Your Bottom Line

      Explore Curata on Content Curation (Jun 29 2011)

      Fact: Content Curation Improves Your Bottom Line ...t? If so, contact us or comment below to let us know how content curation is helping you achieve an ROI. It’s no secret we marketers continuously change hats. Remember a few years ago when the term “cont... (Read Full Article)

      Comment Mentions:   ROI   SEO   Verne Global

    4. 21 (More) Takeaways from the MarketingProfs B2B Forum, Day 2 | The ...

      Explore The Cross (Jun 20 2011)

      21 (More) Takeaways from the MarketingProfs B2B Forum, Day 2 | The ... ... to your website. * Mobile Marketing: Integrate new mobile tools into existing programs to increase ROI. Ideas include incorporating a mobile app into tradeshows, using QR codes (which help reduce prin... (Read Full Article)

      Comment Mentions:   ROI   Content Curation   Curation

    5. The 9 fundamentals of thought leadership

      Explore Thought Leadership (Apr 4 2011)

      ...adership ingrained in their culture. They manage it as an important part of their business and the ROI on their thought leadership campaigns have been fantastic as a result. Let me know if you have any ... (Read Full Article)

      Comment Mentions:   ROI   Thought Leadership

    6. Ten Steps to Content Curation

      Explore Linked Media Group (Feb 23 2011)

      ...ing standard business hours, versus nights and week-ends. The right timing equals greater marketing ROI. 6) Create good content and the market will follow. It’s not quite that simple. But, if you don’t h... (Read Full Article)

      Comment Mentions:   Robert Scoble   ROI   Content Curation

    7. B2B Social Media: Breaking Through the 5 Barriers to Success

      Explore B2B Marketing and Sales Effectiveness (Feb 8 2011)

      ...ty to measure results – One of the hottest marketing topics of the past year was how to measure the ROI of social media efforts. To become effective in social media, marketers need to adopt different met... (Read Full Article)

      Comment Mentions:   ROI   CRM   Content Curation

    8. Airvana's Content Curation Aids in SEO of its News Portal FemtoHub.com

      Explore targetmarketingmag.com (Oct 26 2010)

      ...nd straightforward, useful information that will help you focus your paid search efforts for better ROI. Stay ahead of... (Read Full Article)

      Comment Mentions:   ROI   Cambridge   Content Curation

    9. Strategy: more than big words Focus on digital, social media ...

      Explore Digilicious « Digilicious (Oct 25 2010)

      ...cquisition/switch + Retention * Promotional effectiveness analysis + Current channel use + Metrics, ROI and ROE analysis + Opportunity for channel reach expansion, benchmarking & measurable behavioral c... (Read Full Article)

      Comment Mentions:   ROI   Manhattan   Pew Research Center

    10. 7 Secrets to Content Curation

      Explore Website In A Weekend (Oct 23 2010)

      ...s for successful online businesses: 1. Market for products in chosen niche. Can you demonstrate the ROI with a solid business case? In other words, somebody has to feel it’s going to wax their car, white... (Read Full Article)

      Comment Mentions:   ROI   Content Curation   Curation

    11. Consider these top marketing tips for SEO, PPC and more - @DMNews

      Explore Direct Marketing News (Aug 16 2010)

      ... expensive but you only pay by the click and if properly managed, it can lower costs and streamline ROI. Also, with paid search, you determine which page search visitors see upon arrival, which can help ... (Read Full Article)

      Comment Mentions:   ROI   SEO   Pawan Deshpande

    12. Become the Lens of Your Network : Never Stop Marketing

      Explore Never Stop Marketing (Aug 10 2010)

      Become the Lens of Your Network : Never Stop Marketing ...d around, your phone gave you information about the type of marketing you were seeing (what’s the ROI on the Bellagio fountains? What are the ‘loss leaders’ in a casino? Which shop location generat... (Read Full Article)

      Comment Mentions:   ROI

    13. Content Marketing ROI: 3 Ways Content Curation Optimizes the B2B Content Supply Chain Featuring @McKQuarterly

      Explore HiveFire on Content Curation (Aug 1 2010)

      Without complex ROI measurement tools, marketers can leverage content curation to deliver immediate, digital marketing ... (Read Full Article)

      Comment Mentions:   Digital Marketing   ROI   Taariq Lewis

    14. 8 Tips Learned about Social Media Networking in Toronto and a review of Content Curation Company @connectedN

      Explore windmillnetworking.com (Jul 28 2010)

      8 Tips Learned about Social Media Networking in Toronto and a review of Content Curation Company @connectedN ...get in one year! Here is one of Sacha’s presentation where she has off-the-cuff calculations of the ROI of sharing your content throughout social media: Pretty powerful, huh? Advice: Knowledge is not pow... (Read Full Article)

      Comment Mentions:   ROI   California   Canada

    15. Influential Marketing Blog: 10 Insights From The 2010 Corporate Social Media Summit

      Explore rohitbhargava.com (Jun 18 2010)

      ...egy that can be rolled out on a subbrand basis as well as a strategy for a master brand. 3. Metrics/ROI/KPIs. Understandably this was a hot topic at the event as several panelists shared their own versio... (Read Full Article)

      Comment Mentions:   ROI   New York   Content Curation

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