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  1. Content Curation Marketing Today


    1. Content Curation Beyond Thought Leadership

      Explore OpenView Venture Partners (Mar 28 2012)

      Demonstrating thought leadership is among the most common reasons for content curation by business to business brands. It might seem counter-intuitive that thought leadership can be gained while sending visitors to your website elsewhere.

      Over time, theory suggests, users will come to rely on a particular curated site as a reliable and authoritative curator of the "good stuff," saving users time.

      Also, every curated post provides an opportunity to improve seqrch rankings, over time, driving more visitors to a company’s website.

      (Read Full Article)

      Mentions:   Content Curation   Content Marketing   Curation

    2. Are You Curating Yet?!?

      Explore OpenView Venture Partners (Mar 7 2011)

      Are You Curating Yet?!? Boost your Content Marketing Strategy with Content Curation NOW ... Answering these questions will ensure that any content you curate will be consumed by ...blog.openviewpartners.com/blog/the.../are-you-curating-yet (Read Full Article)

      Mentions:   RSS   Pawan Deshpande   Content Curation

    3. How to Boost your Content Marketing with Content Curation ...

      Explore OpenView Venture Partners (Jan 5 2011)

      How to Boost your Content Marketing with Content Curation ... Late last year I wrote about our process for content curation on the Content Marketing Institute. Be sure to read the article in full. ...blog.openviewpartners.com/.../how-to-boost-your-content-ma... (Read Full Article)

      Mentions:   Joe Pulizzi   Content Curation   Content Marketing