Articles from blog.atomicreach.com

1. 5 Content Curation Ideas to Boost Your Content Marketing Strategy Explore blog.atomicreach.com (Nov 16 2012) Industry & Business News Tips on how to curate better ranging from researching and prepackaging expert tips, to starting a weekly round up post, the curating a list of popular quotes, to conduct polls, and sending newsletters.   What most don’t realize is that content curation has many advantages and it helps overcome one of content marketing’s biggest challenges: producing original content. Well-executed content curation can help with writer’s block and boost your overall content strategy. (Read Full Article)

   Comment Mentions:   Alltop   Content Curation   Content Marketing

2. Content Curation Drives Lead Generation Explore blog.atomicreach.com (Oct 18 2012) Case Studies Blog post on how content curation helps with lead generation with some interesting case study statistics: - Contact conversion rate of 12% (contact forms). - Qualified leads are approximately 50% or more of the captured contacts (meeting the customer persona, company profile and lead scoring efforts). - Sales-ready leads (prospect) after one month of capture data is approximately 20%. (Read Full Article)

   Comment Mentions:   Content Curation   Content Marketing   Curation

3. Curate To Get You Through the Sales Funnel Explore blog.atomicreach.com (Oct 9 2012) Industry & Business News The curation mantra of 2012 has been that the most effective content curation involves three key activities: finding high quality content in your area of knowledge; contextualizing that content for your target audience. (Read Full Article)

   Comment Mentions:   Content Curation   Content Marketing   Curation

4. 5 Ideas on What to Curate For Thought Leadership Explore blog.atomicreach.com (Sep 24 2012) Case Studies Many marketers wonder what content will work best for their marketing objectives.  Here are a few quick suggestions on five types of content if you are going for thought leadership specifically including: News, Tips and Advice, Resource Pages, Case Studies & Reports, and Infographics. (Read Full Article)

   Comment Mentions:   Content Curation   Curation   Thought Leadership

5. Five Good Things About Content Curation….Done Right Explore blog.atomicreach.com (Jul 20 2012) Curation 101 A counter post to Mark Schaefer's provocative post from last week “Five big problems with content curation”. In the post, the authors counter Mark's point one at a time to highlight the benefits of curation. (Read Full Article)

   Comment Mentions:   Content Curation   Curation

6. How Content Curation Enhances SEO Explore blog.atomicreach.com (Jul 19 2012) Tips & Best Practices Overview on how Content Curation can help with SEO: Content curation is about discovering, gathering and distributing relevant and interesting content on a specific topic or subject matter. By using a curation platform and displaying curated content on your website, your brand’s Website can be kept  up-to-date and feature solid and topical content. (Read Full Article)

   Comment Mentions:   Content Curation   Curation   Search Engine Optimization

7. How to create brand engagement with new audiences using content curation Explore blog.atomicreach.com (Jun 21 2012) Case Studies An overview of the process used to create brand engagement. Set goals. Not every content curation program has the same set of goals, which means not every content curation program will be measured by the same set of metrics to assess ROI. (Read Full Article)

   Comment Mentions:   ROI   Content Curation   Curation

8. Content Curation: The Age of Discovery Explore blog.atomicreach.com (Jun 4 2012) Industry Trends Atomic Reach discusses the intersection of curation tools, social media channels and how they both together aid information discovery: Curators are the connectors between the content we want to consume and the people who are producing this content on our behalf. Curators often include their own thoughts and opinions, which provides a level of deeper analysis and context, which we often find informative, entertaining and educational. (Read Full Article)

   Comment Mentions:   Content Curation   Curation

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