Articles from Forbes.com

1. YouTube Reveals A Curated Future Explore Forbes.com (Oct 13 2012) YouTube has a big problem. It simply has too much video. Until 2011, YouTube was a massive stew of how-to videos, squirrels on skateboards, and some wildly popular but relatively underground self-made video entrepreneurs. (Read Full Article)

   Comment Mentions:   India   New York   Hollywood

2. Curation May Be Hot But Creation Is Still Cool Explore Forbes.com (Oct 8 2012) Industry & Business News Forbes says that content curation is not for all brands, and recommends a few things to consider for brands that want to curate content: So while curation is a valuable strategy for certain brands, not all brands can or should be curators. Yet every brand can and should be creators of content. More specifically, brands must think and act like publishers, creating shareable content that inspires others (preferably many others) to both create and curate. Content is the social atom, the thing around which every other thing happens. So I ask you: Would you rather curate others’ content, or have ... (Read Full Article)

   Comment Mentions:   Curation

3. Where's the Business in the Curation Nation? Explore Forbes.com (Jul 20 2012) Forbes article on how startups are evolving to in the age of curation to find business models: Yes, curated, contextualized content is replicating a colossal brain of digital data, and it’s getting smarter all the time.  Learning from itself, these systems will only continue to improve in their inferences and computing power. (Read Full Article)

   Comment Mentions:   IBM   Content Curation   Curation

4. 5 Ways to Use Content Curation for Marketing and Tools to Do It Explore Forbes.com (Jul 5 2012) Industry & Business News Forbes covrs content curation and provides an overview of 5 tools to use for help you with your curation efforts: ...when you develop a content curation plan for your business, prioritize the human element of your efforts and make sure you’re always adding value. Here are five ways to curate content as part of your content marketing strategy (Read Full Article)

   Comment Mentions:   Content Curation   Content Marketing   Curation

5. 4 Reasons Why Content Curation Has Gone Mainstream Explore Forbes.com (Jun 4 2012) Industry Trends Curata's Pawan Deshpande covers 4 reasons why Content Curation has gone mainstream: With the help of Pinterest and other consumer-oriented companies, content curation – the process of finding, organizing and sharing online content – has gone mainstream. More and more people are looking to content curation to help them navigate today’s chaotic online world. But it’s not only consumers that are benefitting. (Read Full Article)

   Comment Mentions:   American Express   Content Curation   Content Marketing

6. How does Content Curation Change as "Search" and PC-Based Blogging Changes? Explore Forbes.com (May 24 2012) Mobile companies born since 2010 see the smartphone as the primary (and oftentimes exclusive) platform for their application, and don’t even think of launching via a web site. So how might content curation change as the media formats change? (Read Full Article)

   Comment Mentions:   Amazon   Content Curation   Curation

7. IBM Uses Content Curation for Internal Communications Explore Forbes.com (Apr 19 2012) In the past, internal messaging and communications within large enterprises tended to be pushed from from the C suite to the cubes and the employees. Missions are proclaimed. Messages are delivered. Employees and partners are fed the party line. Today, there is more emphasis on collaboration, and that requires bottoms-up and side-to-side communications. IBM sees content curation as a way to promote that internal collaboration, not simply as a tool to build thought leadership, boost traffic, generate leads or answer questions from potential customers. (Read Full Article)

   Comment Mentions:   New York   IBM   Content Curation

8. Winning The SEO Battle Through Content Curation Explore Forbes.com (Apr 18 2012) The battle for top billing on the search results page is fierce, and sites with fresh, relevant content are the ones that come out on top, argues Hivefire CEO Pawan Deshpande. The reason is that content creation and content curation offer advantages for SEO. (Read Full Article)

   Comment Mentions:   Pawan Deshpande   Content Curation   Content Marketing

9. How Forbes is Disrupting the News Business: Content Marketing Plays a Role Explore Forbes.com (Mar 27 2012) Forbes seems to be proud of its AdVoice program. Content marketers immediately will see the relevance of a program that allows brands to publish content easily and prominently. (Read Full Article)

   Comment Mentions:   PowerPoint

10. The Rise and Rise of Pinterest And Our Love Of Digital Curation - Forbes Explore Forbes.com (Feb 16 2012) Scott Goodson is the founder of StrawberryFrog. His first book, Uprising exploring Movement Marketing has been published by McGraw Hill. There's a new movement underway. If you haven’t come across Pinterest yet, you soon will do. It’s a new virtual pinboard site that everyone’s talking about. (Read Full Article)

    Comment Mentions:   Curation

11. Content Curation Tools for B2B Marketing Explore Forbes.com (Jan 6 2012) Sponsor Post Years ago, I ran marketing for a professional services firm. As with all consulting firms, our demand-generation campaigns were based on thought leadership. But getting the content for those campaigns was a long and painful process. (Read Full Article)

    Comment Mentions:   HiveFire   Content Curation   Curation

12. Winning The SEO Battle Through Content Curation Explore Forbes.com (Oct 31 2011) ForbesWinning The SEO Battle Through Content CurationForbesThat is why many are turning to content curation tools that help find, organize and share content online to ensure that their site is constantly delivering updated, highly topical, keyword-rich content – making it a natural winner in the battle of ...and more » (Read Full Article)

    Comment Mentions:   Pawan Deshpande   HiveFire   Content Curation

13. Context Will Drive The Future Of Web Content Management Explore Forbes.com (Aug 30 2011) Forbes covers how context, not content, is the future of content management Web content management is at the most significant inflection point in its 15-year history. It’s now all about the context.By 2013, Gartner contends, 40% of large companies will have context-aware computing projects on the way. Context is driving content and intelligent customer interactions, delivering Web experiences that will engage site visitors and deliver better business results. (Read Full Article)

    Comment Mentions:   Amazon

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