Articles from Internet Marketing Blog

1. 12 Business Blogging Shortcuts for Time-Crunched Marketers Explore Internet Marketing Blog (Oct 17 2012) Case Studies , Industry & Business News A concise list of great tips on how to get that blog done with out skimping on quality. (Read Full Article)

   Comment Mentions:   CMO   inbound marketing

2. 10 B2B Companies That Create Exceptional Content Explore Internet Marketing Blog (Aug 21 2012) Case Studies , Tips & Best Practices Overview of a few select brands that are creating exceptional content as a part of their marketing efforts: ...we've compiled a starter list of B2B companies that create killer content on a regular basis to keep prospects coming back to their website and engaging with their business. Still think your company is too boring to create compelling content? You might want to think again.  (Read Full Article)

   Comment Mentions:   inbound marketing   Content Marketing   Blog

3. How Not to Steal People's Content on the Web Explore Internet Marketing Blog (Aug 3 2012) Industry & Business News Tips and tricks on how to share content on the web and how to NOT share content. You're supposed to share content, but you're also supposed to give credit where credit is due. So to clear up any confusion and ensure you (and anyone you do business with) is following proper internet etiquette, this post will outline proper methods of source attribution on the internet to guarantee the right people get credit for their hard work and ideas. It's just the polite way to do business on the internet! (Read Full Article)

   Comment Mentions:   Huffington Post   David Meerman Scott   URL

4. How a Small VC's Commitment to Content Made a BIG Difference Explore Internet Marketing Blog (Apr 12 2012) This is a guest post written by Brian Zimmerman. Brian is managing director of OpenView Venture Partners, an expansion-stage venture capital firm focused on providing technology companies with deep operational support. You can follow Brian on Twitter @BrianZimm1. When Joe Pulizzi and Newt Barrett published their bestselling book, Get Content, Get Customers in 2008, the authors wrote that the marketing world — and the online universe at large — needed to prepare for a content revolution. Pulizzi and Barrett argued that content, which you can think of as a component of a well-rounded inbound marketing strategy, would change the way businesses communicate ... (Read Full Article)

   Comment Mentions:   Newt Barrett   Joe Pulizzi   inbound marketing

5. Do Facebook Algorithms "Punish" Content Published by 3rd-Party Tools? Explore Internet Marketing Blog (Apr 2 2012) Facebook's new Timeline format might have a substantial negative impact on click rates and "likes" for brand content made available using third-party APIs HubSpot believes. For larger brands using Facebook as a content marketing vehicle, that might mean better click rates when content is directly published to Facebook. (Read Full Article)

   Comment Mentions:   RSS

6. 8 Reasons You'll Get Buried Alive Without Quality Content Explore Internet Marketing Blog (Jan 2 2012) On last week's episode of The Marketing Update, the marketing tip of the week was special. It took into account all the marketing news throughout 2011 and boiled it down to one main takeaway: Create quality content. And while we can discuss the importance of quality content 'til the cows come home, we'd like to provide some reasons why quality is so important. Perhaps that way, you can truly kick-start your 2012 marketing strategy with some inspiration to get your business blogging into full swing. (Read Full Article)

   Comment Mentions:   URL   inbound marketing   Content Marketing

7. The Top 12 Marketing News Updates You Should Be Thankful For Explore Internet Marketing Blog (Nov 24 2011) As we gather around our Thanksgiving dinner tables and think about all we have to be thankful for in our personal lives, let's take an extra moment to reflect on all we should be thankful for as inbound marketers. We've covered some major marketing news stories on this blog during 2011. Not surprisingly, they've included a lot of helpful new updates and features that make our jobs as marketers a lot easier. (Read Full Article)

   Comment Mentions:   inbound marketing   Curation   Blog

8. 10 Ways to Never Run Out of Blog Ideas Again Explore Internet Marketing Blog (Oct 4 2011) Regularly coming up with awesome content ideas is one of the toughest challenges business bloggers and inbound marketers face. Oftentimes, coming up with the blog article idea itself is half the battle. So the next time you get into a blogging rut and are struggling to get out, consider the following 8 tactics for coming up with awesome blogging ideas. (Read Full Article)

   Comment Mentions:   Business Blog   Blog

9. 10 Great Ideas for Valuable Curated Content Explore Internet Marketing Blog (Jul 6 2011) Curated content, or content aggregated from various sources into one, comprehensive resource (be it a blog post, an ebook, a presentation, etc.) can (Read Full Article)

   Comment Mentions:   Blog

10. Why Content & Curation is Critical to Business with @CC_Chapman ... Explore Internet Marketing Blog (Mar 31 2011) The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics. Join 40000 others and subscribe now! Subscribe to RSS feed · Follow us on Twitter · Add us on Facebook! ... "Content curation is a great way, especially for small businesses or companies who don't think they have the time to create all their own content, to pull together relevant content and share it with your community" ...HubSpot's Inbound Internet Marketing... - http://blog.hubspot.com/ (Read Full Article)

    Comment Mentions:   Social Media   inbound marketing   Content Curation

11. A Marketer’s Guide to Content Curation Explore Internet Marketing Blog (Oct 14 2010) Their is a elephant in the online marketing room The elephant s name is curation Curation is the most important part of online marketing that no on... (Read Full Article)

    Comment Mentions:   inbound marketing   Content Curation   Curation

12. 5 Steps for Curating B2B Content Explore Internet Marketing Blog (Jun 21 2010) What is content curation? It's picking the best content from around the web and sharing it with your prospects and customers for the same reasons that you create content: to educate them, to engage them and attract more customers. If you can curate content regularly, they will come to you for all content on a specific issue or topic of interest, regardless whether or not the content was created by you or curated by you. (Read Full Article)

    Comment Mentions:   Pawan Deshpande   Content Curation   Curation

13. HubSpot shares 5 Ways Marketers Can Use Google's New Bookmark Lists. #Curate Thought Leadership. Explore Internet Marketing Blog (Mar 25 2010) This week Google made yet another step into the social media world by making its bookmarks social While Google's bookmark feature may still be flyin. ... When a company creates a bookmark list it builds credibility by becoming and industry curator of knowledge and information. Think of a bookmark list as a "What We Are Reading" page for a business. As employees and executives bookmark credible links the aggregation of all of this knowledge will portray your organization ... (Read Full Article)

    Comment Mentions:   Thought Leadership

14. #HubSpot Blog: 4 Tools for Lazy People to Find News Online. But who's #curating news for your customers? Explore Internet Marketing Blog (Mar 25 2010) This problem of too much noise has created a market for web companies to build solutions that help individuals filter information in an effort to save time. Taking time and effort to create ways to filter information online is hard work and most of us would rather be lazy. (Read Full Article)

    Comment Mentions:   Taariq Lewis   inbound marketing   Content Curation

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