1. Content Curation Marketing Today


  2. Articles mentioning both IBM and Curation

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    1. Content curation on the social intranet

      Explore intranetblog.com (Sep 28 2011) Search , Social Media

      ...hel on Social Media Today (Marketers, Keep Your Hands Off of Your Company’s Brand Journalism). Free curation software worth looking at: * Storify * POPURLS * Scoop.it For additional online examples, see IBM’s “A Smarter Planet” and the portal created by Purina. (Read Full Article)

      Comment Mentions:   IBM   Clay Shirky   Content Curation

    2. Putting Lessons Learned from Content Curation to Work in the Enterprise

      Explore cmswire.com (Jun 6 2011)

      ...component of the future of journalism. ... While CMSWire and others have been talking about content curation for a while, it has increasingly been coming up in the context of its use as a necessary component ......out the world’s future. Frank Boermeester, a research psychologist and content innovator, says that IBM’s Smarter Planet initiative So what does it do? The Smarter Planet Initiative aims to present a ser... (Read Full Article)

      Comment Mentions:   IBM   Content Curation   Curation

    3. Content Curation And Value: The Business Of Context

      Explore Professional Online Publishing (Dec 1 2010) Search

      ...value of curated content? Does it live in the content itself or does it live in the context, in the curation of the content - the commentary, the opinion pieces, the conversations that the content itself gene......content and that is where it stops". Maybe I give away my content but now I am asked to consult for IBM because somebody at IBM read my resources and the found my input ... (Read Full Article)

      Comment Mentions:   Robin Good   IBM   Stephen Downes

    4. 3 Thoughts on the Future of Online Marketing

      Explore Ad Sense Profit Machine (Nov 17 2010) Marketing , Search , Social Media

      Content Curation – The sheer volume of content out there now is overwhelming with social publishing platforms online...... Josh Bernoff and on and on. The event is free and run by the folks at ThoughtLead and sponsored by IBM. (Read Full Article)

      Comment Mentions:   Rohit Bhargava   IBM   David Meerman Scott

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