2. Feed the Content Beast eBook

    How to Feed the Content Beast (without getting eaten alive)

    Download this great resource to learn some new tips and tricks on optimizing your content, curated or original. Foreword by Ann Handley of MarketingProfs.

    Download now >>

     

  3. People in the News

    (3 articles) Pawan Deshpande

    (1 articles) Becki Dilworth

    (1 articles) David Meerman Scott

    (1 articles) Joe Pulizzi

    (1 articles) Ann Handley

  4. Organizations in the News

    (2 articles) Eloqua

    (2 articles) HiveFire

    (1 articles) RSS

    (1 articles) Curata

    (1 articles) MarketingProfs

  5. Locations in the News

    (1 articles) Boston

    (1 articles) Cambridge

  6. Topics in the News

    (4 articles) Curation

    (4 articles) Content Curation

    (2 articles) B2B marketing

  1. Articles mentioning both Joe Chernov and Content Marketing

    1-4 of 4

    1. Curate To Get You Through the Sales Funnel

      Explore blog.atomicreach.com (Oct 9 2012) Industry & Business News

      ...lly describes that this possibility is legitimately going somewhere. According to Joe Chernov, Eloqua’s VP of Content Marketing, calling every potential customer a ‘lead’ can be a major misstep, because that doesn’t take... (Read Full Article)

      Mentions:   Content Curation   Content Marketing   Curation

    2. Content Marketing: Funnel Leads and Curation Usage Poll Results

      Explore Curation Insights (Sep 19 2012)

      Content Marketing: Funnel Leads and Curation Usage Poll Results ...ucted a webinar where Pawan Deshpande, CEO of Curata and Joe Chernov, VP of Content at Eloqua co-presented on Content Marketing: From Creation to Curation. During the webinar, we conducted two polls to engage the audienc... (Read Full Article)

      Mentions:   Pawan Deshpande   Content Curation   Content Marketing

    3. HiveFire CEO to Help Marketers Understand and Implement Content Curation at Content Marketing World

      Explore MarketWatch (Aug 30 2011)

      ...thor David Meerman Scott, Online Marketing Institute Founder Aaron Kahlow, and Joe Chernov, vice president of content marketing with Eloqua. About HiveFire, Inc. HiveFire provides easy-to-use marketing solution for conte... (Read Full Article)

      Mentions:   Cambridge   David Meerman Scott   Pawan Deshpande

    4. Beyond Blogs and White Papers: A Recap of Pawan Deshpande’s Panel at MarketingProf’s B2B Forum

      Explore Curation Insights (Jun 17 2011)

      Beyond Blogs and White Papers: A Recap of Pawan Deshpande’s Panel at MarketingProf’s B2B Forum ...oaches for Compelling Content That You Haven’t Thought Of,” was Eloqua’s Vice President of Content Marketing, Joe Chernov and Becki Dilworth, vice president of digital strategy at Bridgeline Digital. The panel, moderate... (Read Full Article)

      Mentions:   RSS   Boston   Pawan Deshpande

    5. 1-4 of 4