2. Feed the Content Beast eBook

    How to Feed the Content Beast (without getting eaten alive)

    Download this great resource to learn some new tips and tricks on optimizing your content, curated or original. Foreword by Ann Handley of MarketingProfs.

    Download now >>

     

  3. About B2B marketing

    B2B Marketing is the practice of individuals, or organizations, including commercial businesses, governments and institutions, facilitating the sale of their products or services to other companies or organizations that in turn resell them, use them as components in products or services they offer, or use them to support their operations.

  6. Quotes about B2B marketing

    1. “ B2B marketing as we've known it will never be the same. ”
      Pawan Deshpande in B2B marketers moving toward online content strategies ...

  1. B2B marketing

    Comments Leave a Comment

    31-45 of 80 // « 1 2 3 4 5 6 »

    1. Mentioned In 80 Articles

    2. The Top 12 Marketing News Updates You Should Be Thankful For

      Explore Internet Marketing Blog (Nov 24 2011)

      ... thank you for giving us the sharing capabilities we have on Facebook on a site that is extremely targeted to B2B marketing. It allows us to speak to a more targeted audience, which means more qualified leads. LinkedIn T... (Read Full Article)

      Mentions:   inbound marketing   Curation   Blog

    3. Is Content Curation Stealing or a Shrewd B2B Marketing Practice?

      Explore Business 2 Community (Nov 24 2011)

      Is Content Curation Stealing or a Shrewd B2B Marketing Practice? ...vers big opportunities and real benefits. When done ethically content curation is not theft, but is a shrewd B2B marketing practice. I would like to thank both Brian and Tony for taking the time to answer our questions... (Read Full Article)

      Mentions:   URL   Content Curation   Content Marketing

    4. 10 Tweetable Facts from the 2011 B2B Marketing Trends Survey

      Explore Curation Insights (Nov 2 2011)

      ...ve made that easy to do in this list of tweetable content marketing facts. Enjoy and happy tweeting! Our 2011 B2B Marketing Trends Survey has received a lot of buzz lately. We have seen many folks tweeting about major im... (Read Full Article)

      Mentions:   Content Marketing   B2B marketing

    5. 5 Actionable Tactics for More Efficient Content Marketing

      Explore contentmarketinginstitute.com (Nov 2 2011)

      5 Actionable Tactics for More Efficient Content Marketing ...ive actionable suggestions to help you efficiently manage the time it takes to produce great content for your B2B marketing campaigns: 1. Organize your content marketing function Assign an editor to be in charge of all o... (Read Full Article)

      Mentions:   Content Marketing   B2B marketing

    6. Survey: ‘Content marketing’ beats PR and SEO in B2B world

      Explore PR Daily News (Oct 27 2011)

      ...to such marketing expenditures.” HiveFire CEO Pawan Deshpande explains what it all means in a press release: “B2B marketing as we've known it will never be the same. The future of marketing is not about selling so much a... (Read Full Article)

      Mentions:   Pawan Deshpande   Content Marketing   B2B marketing

    7. 2011 B2B Marketing Trends Survey Points to the Popularity of Content Marketing

      Explore Business 2 Community (Oct 24 2011)

      ...marketers using? Are there any emerging opportunities? What are they seeing as challenges? Enter: the 2011 B2B Marketing Trends Survey. After questioning over 350 marketers, we came to one conclusion: there is an ob... (Read Full Article)

      Mentions:   HiveFire   Content Curation   Content Marketing

    8. Drew's Marketing Minutes

      Explore Drew's Marketing Minutes (Oct 17 2011)

      ...ategy In August of this year, HiveFire surveyed marketing professionals to better understand the state of the B2B marketing landscape including what was really creating the biggest challenges, how they were choosing to m... (Read Full Article)

      Mentions:   HiveFire   B2B marketing

    9. Study shows popularity of content marketing in b-to-b

      Explore BtoB Magazine (Oct 13 2011)

      ... use content marketing, according to a report released by HiveFire Inc., a marketing technology company. The “B2B Marketing Trends 2011 Survey” found content marketing was more commonly used by b2b marketers than search ... (Read Full Article)

      Mentions:   Cambridge   Content Marketing   B2B marketing

    10. HiveFire Study Finds Content Marketing is Driving Majority of B2B Marketing Strategies

      Explore Curata (Oct 12 2011)

      ...s earlier, likely due to content curation tools and newly-established best practices streamlining processes. "B2B marketing as we've known it will never be the same," said Pawan Deshpande, CEO, HiveFire. "The future of m... (Read Full Article)

      Mentions:   Cambridge   Pawan Deshpande   HiveFire

    11. B2B marketers moving toward online content strategies ...

      Explore techjournalsouth.com (Oct 12 2011)

      B2B marketers moving toward online content strategies ... ...s earlier, likely due to content curation tools and newly-established best practices streamlining processes. “B2B marketing as we’ve known it will never be the same,” said Pawan Deshpande, CEO, HiveFire. “The future of m... (Read Full Article)

      Mentions:   Washington   Pawan Deshpande   HiveFire

    12. HiveFire Study Finds Content Marketing Is Driving Majority of B2B Marketing ...

      Explore MarketWatch (Oct 12 2011)

      ...ree quarters (74 percent) said content curation is successfully driving results. Other key findings include: "B2B marketing as we've known it will never be the same," said Pawan Deshpande, CEO, HiveFire. "The future of m... (Read Full Article)

      Mentions:   Cambridge   Pawan Deshpande   HiveFire

    13. Prime Your B2B Marketing Mind

      Explore Business 2 Community (Oct 3 2011)

      ...! Share: Tweet Share on Tumblr Email This Real_World_Marketing_Syllabus Have I told you that I’m a maniac for B2B marketing eduction? Well, I am. Know why? Because the B2B landscape is constantly shifting. Things change ... (Read Full Article)

      Mentions:   Content Curation   Curation   B2B marketing

    14. HiveFire CEO to Help Marketers Understand and Implement Content Curation at Content Marketing World

      Explore MarketWatch (Aug 30 2011)

      ...ults of its B2B Marketing Trends 2011 survey from the event. The findings will not only shed light on current B2B marketing tactics and best practices, but also uncover the roles that content marketing and curation play ... (Read Full Article)

      Mentions:   Cambridge   David Meerman Scott   Pawan Deshpande

    15. Does Your Marketing Content Tell a Story?

      Explore Website Content Made Simple (Aug 5 2011)

      Does Your Marketing Content Tell a Story? ...telling, providing the prospect with a simple yet effective way to get from their problem to the solution. In B2B marketing, you face more of a challenge. After all, what’s the story with the widgets you’re selling to I... (Read Full Article)

      Mentions:   Content Marketing   Blog   B2B marketing

    16. Content Marketing: Better Than Advertising?

      Explore Website Content Made Simple (Aug 1 2011)

      ... by offering the reader helpful content. This strategy seems to work particularly well as a lead generator in B2B marketing where, say, a technical whitepaper may be offered in exchange for the visitor identifying themse... (Read Full Article)

      Mentions:   Content Marketing   Blog   B2B marketing

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