1. Feed the Content Beast eBook

    How to Feed the Content Beast (without getting eaten alive)

    Download this great resource to learn some new tips and tricks on optimizing your content, curated or original. Foreword by Ann Handley of MarketingProfs.

    Download now >>

     

  2. About Content Marketing

    Content marketing is a marketing technique of creating and distributing relevant and valuable content to attract, acquire, and engage a clearly defined and understood target audience - with the objective of driving profitable customer action.
    Basically, content marketing is the art of communicating with your customers and prospects without selling. It is non-interruption marketing. Instead of pitching your products or services, you are delivering information that makes your buyer more intelligent. The essence of this content strategy is the belief that if we, as businesses, deliver consistent, ongoing valuable information to buyers, they ultimately reward us with their business and loyalty.

  3. Quotes about Content Marketing

    1. Today's data proves what we've long believed to be true: content marketing is difficult for B2B marketers to embrace due to misperceptions that it is a resource drain, but once put in place, they find it to be very effective.
      Richard Turcott in Study Reveals That Delivering Timely, Relevant Content Remains B2B Marketers' Biggest Challenge
    2. Even though B2B companies are adopting content marketing strategies at a rapid rate, there is still a lot of confusion about exactly what content curation is, how to realistically implement it and what the expected results should be.
      Pawan Deshpande in HiveFire CEO to Educate Marketers on Implementing Content Curation to Improve B2B Marketing and SEO
    3. Content curation is an exciting space for marketers today and many are looking for guidance on how to best achieve their content marketing goals.
      Pawan Deshpande in HiveFire CEO to Help Marketers Feed Their Content Beasts at Open Dialogue's Content Marketing Conference
  1. Content Marketing

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    46-60 of 446 // « 1 2 3 4 5 6 7 ... 28 29 30 »
    1. Mentioned In 446 Articles

    2. Does Content Curation Apply to Email Marketing Too?

      Explore Internet Marketing Professional (Aug 9 2012)

      ... revolves around a specific niche. ‘Content marketing’ and ‘content curation’ are two different things. While content marketing is about creating niche-relevant content, content curation is about gathering niche-relevant... (Read Full Article)

      Mentions:   Content Curation   Content Marketing   Curation

    3. Content Curation Tips: A Simple Post Format

      Explore Websites in WordPress (Aug 8 2012)

      Content Curation Tips: A Simple Post Format ...our WordPress blogs and learned why we might want to consider incorporating content curation into our overall content marketing strategy. As promised, I’m back with some content curation tips for you to make getting star... (Read Full Article)

      Mentions:   Content Curation   Content Marketing   Curation

    4. As Does the Museum Curator, So Does the Savvy Marketer - Interview with Pawan Deshpande, CEO of Curata

      Explore Technorati (Aug 8 2012)

      As Does the Museum Curator, So Does the Savvy Marketer - Interview with Pawan Deshpande, CEO of Curata ...uating, contextualizing, and publishing it. I met with the company's founder and CEO, Pawan Deshpande, at the Content Marketing Strategies Conference, hosted by Dlvr.it. His technology is helping companies in today’s onl... (Read Full Article)

      Mentions:   Huffington Post   AOL   Obama

    5. Content Curation on the Go: Downtime is the new Uptime

      Explore WhitepaperDepot (Aug 6 2012)

      How to curate content on the go - one mom's solution.

      Content discovery sometimes just doesn’t fit into my diary. I have a full-time job, a 5-month-old son and run this website and my Twitter account somewhere in between.

      (Read Full Article)

      Mentions:   Digital Marketing   Content Curation   Content Marketing

    6. Content is King!

      Explore Marketing at its Core.. (Aug 2 2012)

      ...ine - is turning out to be a bona fide game-changer. Content is King! Content curation - a rapidly emerging content marketing discipline - is turning out to be a bona fide game-changer. Marketers for a wide variety ... (Read Full Article)

      Mentions:   Content Curation   Content Marketing   Curation

    7. Community Generating Benefits of Content Curation

      Explore Curation Insights (Aug 1 2012)

      Community Generating Benefits of Content Curation ...e owners and social media users. There are several other benefits of content curation which make it a leading content marketing strategy. You may be familair with the main benefits of content curation, but here are a few... (Read Full Article)

      Mentions:   Content Curation   Content Marketing   Curation

    8. Content Curation

      Explore Seo Sandwitch (Jul 30 2012)

      Content Curation ..., Facebook feeds, Twitter feeds etc. Content Curation vs Content Marketing Content curation is different from content marketing in the way that the former uses available content on the web while the latter generates cont... (Read Full Article)

      Mentions:   RSS   Content Curation   Content Marketing

    9. 4 Essential Content Marketing Tips For Start Ups

      Explore Website Content Made Simple (Jul 27 2012)

      4 Essential Content Marketing Tips For Start Ups ...epeatedly. 3. Think beyond the blog. P&G; Productions, an arm of household stalwart Proctor & Gamble, has been content marketing ever since radio hit the airwaves. Their most recent effort was the "Man of the House" serie... (Read Full Article)

      Mentions:   Content Marketing   Business Blog   Blog

    10. 8 Ideas for Feeding Your Content Beast

      Explore contentmarketinginstitute.com (Jul 18 2012)

      8 Ideas for Feeding Your Content Beast ... Odden, I quickly created a webinar recap post from the tweets of attendees. Similarly, following last year’s Content Marketing World conference, I created a blog post of various speakers who talked about curation.... (Read Full Article)

      Mentions:   London   Pawan Deshpande   Lee Odden

    11. The 3 Rs: A Balanced Formula for Effective Content Creation

      Explore Business 2 Community (Jul 17 2012)

      ...l to grow your authority. * Aim for relevant content by keeping your market and your brand in mind. Want more content marketing inspiration? Download our ultimate eBook with 100 content marketing examples.... (Read Full Article)

      Mentions:   Content Curation   Content Marketing   Curation

    12. 5 Compelling Reasons To Curate And Repurpose Your Content

      Explore Website Content Made Simple (Jul 6 2012)

      5 Compelling Reasons To Curate And Repurpose Your Content ...t about its capabilities and methods for its use. These are five very powerful reasons for supplementing your content marketing by curating relevant content and repurposing it to cover a broader range of marketing method... (Read Full Article)

      Mentions:   Lee Odden   Content Marketing   Curation

    13. 5 Ways to Use Content Curation for Marketing and Tools to Do It

      Explore Forbes.com (Jul 5 2012)

      ...f your efforts and make sure you’re always adding value. Here are five ways to curate content as part of your content marketing strategy: 1. Curate Images and Video Since Pinterest launched, image and video curation and ... (Read Full Article)

      Mentions:   Content Curation   Content Marketing   Curation

    14. Seven Ways to Make Your Content King, Part 1

      Explore adotas.com (Jul 5 2012)

      ...your heavy lifting for you. Content Marketing 101: Know and Grow Your Social Media Presence The first rule of content marketing is to follow the sequence of distribution. In that sense, any content marketing has to start... (Read Full Article)

      Mentions:   Content Curation   Content Marketing   Curation

    15. Content Marketing: Creation, Curation, Repurposing & Collective Social Wisdom

      Explore Online Marketing Blog (Jul 2 2012)

      Content Marketing: Creation, Curation, Repurposing & Collective Social Wisdom ...this blog, yet over 20,000 unique keyword phrases are used to drive visitors here every month. When a SEO and content marketing strategy work together, repurposing content means additional SEO assets to attract search tr... (Read Full Article)

      Mentions:   Ann Handley   Content Marketing   Curation

    16. Content Curation and Its Positive Impacts on Business-to-Business Social Media Marketing

      Explore B2B Inbound Online (Jul 1 2012)

      Content Curation and Its Positive Impacts on Business-to-Business Social Media Marketing

      Jennifer Hanford writes an introductory article about what is content curation and it's impact on the B2B marketing process:

      Providing compelling content with information about solutions or even products can become a challenge for many B2B marketers.  This is where content curation can be a very useful tool for B2B social media marketing.  A key factor to successfully curating content is to remember that people prefer to have alternatives, and they do not like to feel pressured by sales pitches. 

      (Read Full Article)

      Mentions:   ROI   Social Media Marketing   Content Curation

    17. 46-60 of 446 // « 1 2 3 4 5 6 7 ... 28 29 30 »