1. ROI

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    1. Mentioned In 25 Articles

    2. Content Curation and Its Positive Impacts on Business-to-Business Social Media Marketing

      Explore B2B Inbound Online (Jul 1 2012) Curation 101

      Content Curation and Its Positive Impacts on Business-to-Business Social Media Marketing ...ge with and do business with other companies. For the marketers within these businesses, the ultimate goal of ROI can be achieved by creating content that not only piques the interest of their potential clients – but tha... (Read Full Article)

      Mentions:   ROI   Social Media Marketing   Content Curation

    3. How to create brand engagement with new audiences using content curation

      Explore blog.atomicreach.com (Jun 21 2012) Case Studies

      How to create brand engagement with new audiences using content curation ... for them to share content with you. Analyze Not all topics work but those that do will drive performance and ROI. Analyze on a regular basis, and adapt based on the results. There you have it. Atomic Reach content cur... (Read Full Article)

      Mentions:   ROI   Content Curation   Curation

    4. Creating and Curating Compelling Content for Social Media

      Explore Public Relations Consultants Association (Jun 19 2012) Industry & Business News

      Creating and Curating Compelling Content for Social Media ...* The 4 Cs of content creation * Identifying your key audiences online, and how to reach them * Measuring the ROI of social media activity Who should attend? * PR Account Managers and Account Directors * In-house PR prof... (Read Full Article)

      Mentions:   Social Media   ROI

    5. Hearsay Social Unveils Content Exchange, Fresh and Relevant Social Media Content for Marketers

      Explore PR Newswire (Jun 15 2012) Industry & Business News

      ...al Business, a free e-book on the best social content marketing practices, in addition to a free social media ROI study by independent researcher Mainstay Salire. Integrated into the Hearsay Social Content Library starti... (Read Full Article)

      Mentions:   ROI   Content Curation   Curation

    6. B2B Content Curation is More Social Because Everything is Becoming "More Social"

      Explore High-Impact-Prospecting (Jun 1 2012) Industry & Business News

      B2B Content Curation is More Social Because Everything is Becoming "More Social" ...ge with and do business with other companies. For the marketers within these businesses, the ultimate goal of ROI can be achieved by creating content that not only piques the interest of their potential clients – but tha... (Read Full Article)

      Mentions:   ROI   Content Curation   Curation

    7. The Content Marketing Marathon: Curation and Outsourcing Can Help

      Explore Website Content Made Simple (May 9 2012)

      ...e for marketers to meet the demand for content services. To deliver the quality, volume and value that drives ROI for your clients, it takes the right writers, tools, and price points to make these services profitable fo... (Read Full Article)

      Mentions:   ROI   inbound marketing   Content Marketing

    8. Content Curation Does Not Drive Traffic to Competitors!

      Explore B2B Inbound Online (May 7 2012)

      ...e with and do business with other companies. For the marketers within these businesses, the ultimate goal of ROI can be achieved by creating content that not only piques the interest of their potential clients – but tha... (Read Full Article)

      Mentions:   ROI   Social Media Marketing   Content Curation

    9. Curate, Commission or Create?

      Explore Quirk Blog (May 2 2012)

      Curate, Commission or Create? ...eir content, through focussed work and drivers. This can, to some degree at least and then be used to predict ROI. In summary, the five key points to takeaway were: One final note: 2012 sees communication industry stalwa... (Read Full Article)

      Mentions:   ROI

    10. Blog ROI Requires Use of "Forms"

      Explore The Sales Lion by Marcus Sheridan (Apr 23 2012)

      ...s about 45k per pool, you can see how quickly the ROI adds up. The image above is EVERYTHING when it comes to ROI, and frankly, it’s the missing link that most businesses aren’t utilizing to justify the ROI of their blog... (Read Full Article)

      Mentions:   ROI   Google Analytics   Content Marketing

    11. Using Algorithmic Content Curation to Power Marketing Automation

      Explore Business 2 Community (Nov 7 2011)

      ...the buyer with an app on his personal device like a smartphone, tablet or even TV with valuable features like ROI calculators, configurators and self-assessments and thus establish our brand on the most precious properti... (Read Full Article)

      Mentions:   ROI   Content Curation   Content Marketing

    12. Lead Social Conversations with Content Curation

      Explore Social Fluency (Sep 28 2011)

      ...turn on investments for materials that are best produced in-house, like white papers, product specifications, ROI calculators and the like. When evaluating content curation solutions, be sure to look for collabora... (Read Full Article)

      Mentions:   ROI   Content Curation   Curation

    13. 7 Back-to-School Must-Reads for the Business Bookworm

      Explore MarketingProfs Daily Fix (Aug 16 2011)

      ...ling some ROI myths that are deeply engrained in business: * Measurement is Expensive * You Can’t Measure the ROI, so Why Bother? * Measurement is Strictly Quantitative * Measurement is Something You Do When a Program Is... (Read Full Article)

      Mentions:   Starbucks   Social Media   ROI

    14. Fact: Content Curation Improves Your Bottom Line

      Explore Curation Insights (Jun 29 2011)

      Fact: Content Curation Improves Your Bottom Line ...ed your hat? If so, contact us or comment below to let us know how content curation is helping you achieve an ROI. It’s no secret we marketers continuously change hats. Remember a few years ago when the term “content cur... (Read Full Article)

      Mentions:   ROI   Verne Global   HiveFire

    15. 21 (More) Takeaways from the MarketingProfs B2B Forum, Day 2 | The ...

      Explore The Cross (Jun 20 2011)

      ...nt is tracking progress toward benchmarks or goals. Analytics is the impact your activities are having. And ROI means one thing: how much we spent vs. how much we made. I hope you enjoyed this re-cap, I look forward to... (Read Full Article)

      Mentions:   ROI   Content Curation   Curation

    16. The 9 fundamentals of thought leadership

      Explore Thought Leadership (Apr 4 2011)

      ...thought leadership ingrained in their culture. They manage it as an important part of their business and the ROI on their thought leadership campaigns have been fantastic as a result. Let me know if you have any other f... (Read Full Article)

      Mentions:   ROI   Thought Leadership   Booz & Company

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